F1 News

charlotte tilbury will sponsor f1 academy

Make-up giant Charlotte Tilbury teams up with F1 academy

19 February at 11:00
14
  • Matt Gretton
  • Editor-in-Chief

Make-up brand Charlotte Tilbury are partnering with the F1 Academy. This is a special sponsorship for several reasons.

The F1 Academy is a racing class that has been in existence since last year. It is meant as a stepping stone for women to participate in motorsport. Formula 1 plays a big role in the existence of these series. For instance, the top class put in a lot of money for the drivers who fall under their wings.

The partnership between beauty giant Charlotte Tilbury and the F1 Academy is therefore a good fit. The make-up brand, founded by British entrepreneur Charlotte Tilbury, has a mission to help anyone and everywhere feel and look confident through the power of skincare and make-up. The collaboration was therefore created to empower young women to feel confident and encourage them to pursue their dreams. It is the first collaboration between the F1 Academy and a make-up brand founded by a woman.

Special livery

In particular, Charlotte Tilbury is sponsoring Lola Lovinfosse. She will therefore drive with a special livery and racing suit inspired by the make-up brand.

Susie Wolff

Susie Wolff, director of the F1 Academy, is also very happy about the partnership.